Skip to main content

Honda previews its next cute-ute with a rugged-looking concept named WR-V

Honda WR-V concept
Crossover fever has reached the four corners of the globe. Honda is turning its attention to the growing Latin American market with a new concept named WR-V, which previews an upcoming crossover.

The name WR-V puts the soft-roader in line with other members of Honda’s crossover lineup, and the company explains it stands for Winsome Runabout Vehicle. The concept is closely related to the surprisingly practical Fit city car, and it’s about a size smaller than the HR-V. Visually, it stands out with a tall front end characterized by chiseled headlights underlined by a wide grille. A fake brushed aluminum trim on the front bumper and black plastic cladding over the wheel arches add a rugged touch to the overall look.

Recommended Videos

Technical specifications are unavailable, but the Fit roots shed insight into what we can expect under the hood. In Brazil, Honda’s smallest model exclusively ships with a 1.5-liter VTEC four-cylinder engine that generates 116 horsepower and 110 pound-feet of torque. It’s capable of burning either gasoline or ethanol, a common fuel in Brazil.

The 1.5-liter is offered with either a five-speed manual gearbox or a continuously variable transmission (CVT). Front-wheel drive is the only configuration available. And while the Fit is offered with all-wheel drive in Japan, odds are the WR-V will stick to two-wheel drive for cost, demand, and packaging reasons.

Honda will present the WR-V concept during the São Paulo Auto Show that’s scheduled to open its doors to the press on November 8. The model displayed in Brazil will be a close-to-production design study, so we’re willing to wager its series-produced sibling is less than a year away from hitting showrooms.

The WR-V was developed specifically for the Latin American market in mind. It won’t land in the United States due to its Lilliputian size, but it would fare well in Europe where the crossover segment is also booming. However, as of writing Honda hasn’t announced plans to sell the WR-V outside of Latin America.

Ronan Glon
Ronan Glon is an American automotive and tech journalist based in southern France. As a long-time contributor to Digital…
These new NASA EVs will drive astronauts part way to the moon (sort of)
NASA's new crew transportation electric vehicles.

Three specially designed, fully electric, environmentally friendly crew transportation vehicles for Artemis missions arrived at NASA’s Kennedy Space Center in Florida this week. The zero-emission vehicles, which will carry astronauts to Launch Complex 39B for Artemis missions, were delivered by Canoo Technologies of Torrance, California. NASA/Isaac Watson

NASA has shown off a trio of new all-electric vehicles that will shuttle the next generation of lunar astronauts to the launchpad at the Kennedy Space Center.

Read more
5 upcoming EVs I’m excited for, from luxury SUVs to budget champions
Lotus Eletre

Almost every major automaker has released an EV by now -- or plans to soon -- and makers like Ford and Kia already have a variety to choose from. But if you haven't found one that's right for you yet, hang tight. There are dozens of announced electric car models that have yet to come out, and it's clear that the future of EVs is bright.

From longer range to lower prices, the next batch of EVs gives us plenty to get excited about. Here are five upcoming EVs that we can't wait to drive.
Volvo EX30

Read more
Tesla shows off first Cybertruck after two years of delays
The first Cybertruck built at Tesla's Giga Texas facility.

The first Cybertruck built at Tesla's Giga Texas facility. Tesla

Tesla has shown off the first Cybertruck to roll off the production line at its new Gigafactory plant in Austin, Texas.

Read more