Skip to main content

Apple posts best-ever third-quarter earnings on sales of more expensive iPhone X

Apple’s earnings for the most recent quarter reveal that the company is doing better than ever. Not only did it meet expectations, but it exceeded them too — and things are only likely to get better for Apple as it heads into another iPhone refresh cycle.

Generally speaking, the quarter ending June 30 is the slowest for Apple, at least when it comes to sales of the iPhone and Apple Watch. It’s right at the end of an iPhone’s lifetime — and right before a new set of iPhones take over. This year, however, Apple posted its strongest ever third-quarter earnings, beating expectations.

Recommended Videos

Apple also said during its earnings call that it expected revenue next quarter to be between $60 billion and $62 billion, which is again ahead of expectations from Wall Street — which come in at $59.47 billion. Meeting that estimate would put represent a hefty 15 percent increase over the same quarter last year.

In terms of units, Apple sold about as many iPhones as it did during the same quarter last year — 41.3 million. The difference this quarter, however, is that the average selling price of those iPhones was quite a bit higher, thanks to the more expensive iPhone X, which starts at $1,ooo.

Apple is also doing excellent in the wearables market. During the call, the company boasted about 60 percent growth in wearables, a segment that includes the Apple Watch, AirPods, and Beats headphones. It’s likely that segment will continue to grow — the Apple Watch is growing in popularity and AirPods have become a hit, too.

Apple is also growing its “services” category, which includes things like Apple Music, Apple Pay, Apple Care, iCloud, iTunes, and so on. Apple posted a hefty $9.55 billion in revenue for this category, which is up a hefty 28 percent from the same quarter a year ago. That segment also beat out Wall Street estimates, which came in at $9.21 billion. According to Apple, the boosted revenue is due to high Apple Pay usage, and an increase in paid subscribers through the App Store.

“Apple Pay continues to expand with well over 1 billion transactions last quarter, triple the amount from just a year ago, with growth accelerating from the March quarter,” said Apple CEO Tim Cook during the earnings call.

Christian de Looper
Christian de Looper is a long-time freelance writer who has covered every facet of the consumer tech and electric vehicle…
I was wrong about the iPhone 16
An iPhone 16 laying on a shelf with its screen on.

The iPhone 16 is a little over a month old, and I've been using it almost nonstop since it was announced last month. I reviewed the phone for Digital Trends and bought one with my own money as my personal phone of choice.

Not long after its unveiling, I wrote an op-ed complaining about the iPhone 16's lack of a 120Hz display. I said it was the "one thing holding back the iPhone 16" and that its 60Hz screen was "an unreasonable spec." I'd still like to see the refresh rate addressed with the iPhone 17, but after living with the iPhone 16 for over a month now, I've found that it's not nearly as big of an issue as I believed it would be.
A 60Hz screen matters, until it doesn't

Read more
Why Apple Health, not the iPhone, will be Apple’s biggest impact on our lives
apple health not the iphone will be biggest impact on our lives

Imagine yourself 20 years from now, and ask yourself the question: What was Apple’s biggest impact on the world? Since the return of the prodigal Steve Jobs in 1997, the California company has unveiled a series of innovations that have heavily impacted how we use technology today.

Apple’s influence is vast, and its sheer market power means it’s a consultant to companies and governments worldwide. It has many products that have had a lasting impact on our lives, not the least of which is the iPhone and how it changed the smartphone industry. Then there’s the iPod and iPad, which created entirely new categories.

Read more
This iPhone 16 Pro accessory proves less is more
WaterField Designs CitySlicker Pouch for iPhone in white leather.

Now that we’re approaching the end of the year, hot tech summer and flagship phone season are winding down, too. That means I’ve been looking for fun little accessories to help me carry around all my phones and gadgets.

One of my trusted brands for tech accessories is Waterfield Designs. I’ve been using its bags and other accessories for the past decade, and they’re some of the finest bags I own. They’re built to last, as my first messenger bag is still looking fantastic.

Read more