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Hybrid sales quietly accelerate by 32 percent but still only account for 4 percent of new car sales

Jetta Hybrid
Image used with permission by copyright holder

Hybrids aren’t just fuel-efficient. They’re finally fun, too. Take the Volkswagen Jetta Turbo Hybrid. It’s both peppy and frugal, making it the best of both worlds.

With brand-new hybrids hitting the market like the Jetta Hybrid, it’s no surprise that hybrid sales increased by 32 percent between 2012 and 2013. Though the jump is significant, hybrid sales are still a small blip on the new car sales radar, accounting for only four percent of new car sales, according to the Los Angeles Times.

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For several years, hybrid sales flat-lined at around three percent of the total market. Now, however, they’re growing. At the rate hybrid sales appear to be expanding, they could command over eight percent of total sales by 2020.

In fact – if ExxonMobil is to be believed – by 2040, hybrids will account for more than 50 percent of new car sales.

It’s not hard to understand why hybrids are becoming more popular: they’re getting better and becoming cooler.

When the Prius first hit the road, it was a lone wolf, an outlier, an obscure hippie-mobile. No more. Now there are compact hybrids, SUV hybrids, and even hybrid supercars like the LaFerrari. And as gas prices continue to ratchet upward, hybrid sales, too, will climb.

From our standpoint, the next major hurdle hybrids will have to overcome is their dependence on rare earth metals for their on-board battery packs. While hybrids’ fuel savings can help stave off global warming, the harvesting of metals for their batteries could have other environmental consequences.

Nick Jaynes
Former Digital Trends Contributor
Nick Jaynes is the Automotive Editor for Digital Trends. He developed a passion for writing about cars working his way…
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