Yesterday, a flurry of speculation started on Twitter after New York Times technology reporter Jenna Wortham said Instagram was introducing a new feature: the screenshot alert.
Interesting: Instagram now tells you when someone takes a screenshot of your pictures.
— Jenna Wortham ♥ (@jennydeluxe) May 9, 2013
This seemed believable, because Wortham is a good, well-respected journalist, and the whole “screenshot alert” thing is a real feature on Snapchat. In case you are over the age of 18, you might not know much about Snapchat, so here’s a brief description of the feature: You send image messages that self-destruct, but some of us have mean friends who take screenshots of those pictures before they disappear. While Snapchat can’t do anything about the picture, it does alert the sender that their photo has been captured by the recipient … so that you can harass them until it’s deleted if you so choose.
While Instagrams don’t disappear, you can’t save them from your feed (not even from the Web viewer, although you can from Facebook, but that means they had to have been pushed there). So if you’re desperate to grab someone’s photo straight from your phone, you can take a screenshot. After hearing the rumor that a notification system was coming, I decided to test it out, and took a few screenshots of my friends’ pictures and then pestered them about whether they got alerts. They did not. Then I pestered my fearless editor, Molly McHugh. She did not get an alert either. Meanwhile, I saw more people tweeting about the new feature.
so instagram apparently tells people when you screenshot their photo now whoops there goes my life
— Gabrielle Maynard (@maynard_gabs) May 9, 2013
RIP Instagram “@jennydeluxe: Interesting: Instagram now tells you when someone takes a screenshot of your pictures.”
— Tundé Junior ✈ (@theycallmeTUNE) May 9, 2013
I emailed Instagram for confirmation about the new feature right after I saw Wortham’s tweet, and they wrote back a pretty blunt response, settling the whole thing:
“Instagram does not have, nor are they testing a feature that alerts users when a screenshot is take of their photos. We’re seeing the posts on twitter as well and following up to find out why people got that impression.”
As it turns out, Wortham’s sister had told her that she saw a screenshot alert, but she was really just confused about Instagram’s new “Photos of You” feature.
And so an Instagram-backlash crisis was averted. Back to work, everyone.