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blinkx Adds Discovery Networks Programming

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Video search engine blinkx, on a tear lately as it indexes more video content, added a big notch in its belt this week as it was announced they would be adding Discovery Networks programming within their search tool. No specific financial terms of the deal, if any, were announced.

These latest video search indexes, said blinkx, cover programming from Discovery’s various networks, including Discovery Channel, TLC, Animal Planet, Travel Channel, Discovery Health Channel, Discovery Kids Channel, The Science Channel, Discovery Times Channel, the Military Channel, Discovery Home, FitTV, Discovery En Espanol and Discovery HD Theater. Blinx search works by using voice recognition technology to understand video word for word. Users can reportedly search for exactly what they are looking for to the exact word within a video clip.

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“Discovery offers top-quality content that interests a broad audience across the globe,” said Suranga Chandratillake, CTO and founder of blinkx, in a statement. “We are very happy to partner with them to making their content even more accessible through blinkx.tv.”

Digital Trends Staff
Digital Trends Staff
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