Skip to main content

Gold Farming A Growth Industry

Gold Farming A Growth Industry

The sale of virtual goods to players in online games like World of Warcraft – known as gold-farming – happens regularly, in spite of efforts by games companies to stop it. What no one understood was just how widespread it was – until now.

Research by Manchester University estimates that around 500,000 people are employed in gold-farming, around 400,000 of them in China, where they earn an average wage of $145 a month. The market is worth around $500 million.

Professor Richard Heeks, who wrote the report, admits that his figures are just an estimate – the market, he says, could easily be twice as big.

He told the BBC:

"I initially became aware of gold farming through my own games-playing but assumed it was just a cottage industry. In a way that is still true. It’s just that instead of a few dozen cottages, there turn out to be tens of thousands."

Most online games don’t allow gold-farming, and those caught in the violation are banned and their accounts closed.

"It is also a glimpse into the digital underworld," Heeks added. "Or at least the edges of a digital underworld populated by scammers and hackers and pornographers and which has spread to the "Third World" far more than we typically realize."

According to some, criminals are muscling in on gold-farming. They use stolen credit cards to pay for their accounts, advertise the virtual goods and take money from players – but then no goods are forthcoming.

Digital Trends Staff
Digital Trends has a simple mission: to help readers easily understand how tech affects the way they live. We are your…
How to farm Rupees in Zelda: Tears of the Kingdom
Link soon after awakening in Tears of the Kingdom.

Rupees have never been more valuable than they are in The Legend of Zelda: Tears of the Kingdom. Worse, they're also arguably more challenging to come by than ever. Gone are the days when Link could simply slash at some grass or shrubs to fill up his wallet. Considering the price of some items for sale in the various towns, you will rarely feel like you've got enough of these gems. To help you get back on your feet and live in the lap of luxury, here are some of the most effective Rupee farming methods in Tears of the Kingdom to help you get rich quick.

Read more
Best Xbox Live Gold deals for January 2023
xbox one s x deals ebay brandsmart spring sale review 50 1500x1000

While a subscription to Xbox Live is technically optional, gaming without it is missing so many core elements of the experience: multiplayer, free games, and more. So if you're a proud owner of the Xbox 360, Xbox One, or the new Xbox Series X, you should definitely sign up for an Xbox Live Gold membership. Since it can be expensive, and to help you enjoy savings and keep your video game budget intact, we've scoured the web and rounded up all the best Xbox Live Gold sales in one place, including Xbox Live Gold 1-Month, Xbox Live Gold 3-Month, and Xbox Live Gold 6-Month subscriptions. You should also check out the 12-month Xbox Game Pass Ultimate, which offers more benefits beyond Xbox Live Gold membership.
Best Xbox Live Gold deals
Xbox Game Pass Ultimate 1-month membership -- $13, was $15

Play brand new titles like Starfield on day one, when they launch, or access iconic titles from Xbox Game Studios, Bethesda Softworks, and much more. You can also play online, access online Xbox Live features, and get exclusive member discounts. This digital code offers 1-month of Xbox Game Pass Ultimate.

Read more
4 video game news stories that shaped the industry’s future in 2022
Living room with Microsoft Xbox Series X (L) and Sony PlayStation 5 home video game consoles alongside a television and soundbar.

With the video game industry in constant growth mode, it's rare we ever get through a year without some massive bombshell announcement with huge implications for the future. In 2021, for instance, we saw Epic waging war against Apple’s business practices, Valve disrupting hardware with its Steam Deck announcement, and a harrowing Activision Blizzard scandal that acted as a tipping point for the industry and its often difficult working conditions.

The news didn’t slow down in 2022 -- if anything, it escalated. The Activision Blizzard revelation in particular had something of a snowball effect this year, rolling its way into several major threads. Between high-profile acquisitions and a push for unionization, this year very much felt like a direct continuation of 2021. Nothing was a one-off story, but rather part of a historical moment that could make the 2020s the most pivotal decade in gaming history when all is said and done.

Read more