What do we have? Instagram is obsessed with taking pictures of food, Facebook wants to know whether you know this other person, Snapchat’s bound by the clock, Twitter needs attention, and Tumblr — well, we don’t want to say in case we cause offense. This description doesn’t do the video any justice, and it’s far more cutting; so just watch it, and have a good laugh at poor old Google+.
Uploaded on May 13, the video has already been viewed nearly 500,000 times at the time of writing. Tweeting the day after, Blackery said, “Seriously thank you from the bottom of my heart, you’re helping me emerge from under my creative block rock.” She has just over 940,000 subscribers on her YouTube channel, which she has maintained since mid-2012.
How reasonable are her depictions of social networks? They’re pretty spot on, highlighted by the real world gulf between the number of active Facebook users and Google+ — the butt of Emma’s cruelest observations — users. Facebook claims it sees 936 million active users each day, and a giant 1.44 billion monthly active users.
Google+ may boast more accounts — 2.5 billion, apparently — but according to recent research a tiny percentage of these accounts actually post anything on a regular basis. It’s estimated there are around 111 million active accounts, and just 6.7 million have 50 or more posts on them in total. No wonder Google+ is crying out for attention.
