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VSCO teases with screenshots of new social update

VSCO Cam is getting a makeover, the software company announced last week. The popular photo editing app for iPhone and Android, which now boasts over 30 million users, will soon see an update that distributes the app’s focus more on discovering and connecting as well as creating.

The California-based software company says the new update will allow the app to focus on discovering images through a social network context along with the platform’s original editing and shooting options.

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The redesigned VSCO community will allow users to share their own images, discover new work, and follow their favorite photographers. The social aspect will be accessible with a simple right swipe from the personal side of the app. A swipe down brings up an image search, while a swipe up brings the camera up at any time.

While the new navigation appears quick, hidden controls have in the past frustrated new users — but VSCO has already released a video detailing how to navigate through the new version.

Along with displaying images from profiles that users follow, the app will round up suggested images as well. Outside of the photos, a journal tab shares articles detailing the story behind the shots, something that’s currently only available on the iPhone version.

“VSCO has always been a community for expression,” the company said in the announcement. “What started as just a photo editing app has since turned into a place to create, discover, and connect for a diverse, passionate community.”

The social aspect isn’t new to VSCO, but the company appears to be pushing for a larger chunk of the social media share. While Instagram has a bigger draw with over 400 million users, the app is growing at a quick speed, gaining 10 million users in nine months and growing 802 percent in a year.

VSCO has released screenshots of the new version, but there’s no word on a release date just yet.

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Hillary K. Grigonis
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