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Best Sony TV deals: Save on best-in-class 4K TVs and 8K TVs

Whether you prefer to watch movies, sports, or your favorite YouTube content, it’s difficult to go wrong when doing so with a Sony TV. Sony is widely considered one of the best TV brands and it’s a regular among the best TV deals. You can find all sorts of discounted sizes among today’s best Sony TV deals, including 65-inch TV deals, 70-inch TV deals, 75-inch TV deals, and 85-inch TV deals. Below we’ve compiled all of the best Sony TV deals to shop right now, as well as a little information on why each might go well with your home theater. Read onward to get in on the savings, and you can also check out today’s Samsung TV deals, LG TV deals, TCL TV deals, and Vizio TV deals if Sony doesn’t have what you’re looking for.

Sony 75-inch X77L 4K Google TV — $900, was $1,000

Sony 50-inch X77L Series LED 4K Google TV product image
Sony

While this TV may look understated on this list, due to its price, it is actually hard to overstate how beloved this TV is for its affordability and budget beauty. Even at this price point, Sony delivers premium 4K upscaling powered by its 4K X-Reality PRO 4K reference database. If you own a PS5, you’ll appreciate the Sony exclusive automatic HDR tone mapping that changes up the TV’s setting automatically when you play PS5 games, giving you the best possible settings. Furthermore, this is a Google TV, so you’ll have the opportunity to use over 10k apps on your new Sony TV.

Sony 75-inch X80K 4K Google TV — $1,045, was $1,100

The Sony X80K Series 4K Google TV on a white background.
Sony

Another TV that performs much better than its cost suggests is the X80K. Customers rate it near flawlessly for picture quality, which is enhanced by both the 4K HDR Processor X1 and Triluminos Pro, a system that allows over a billion colors to be used by the X80K’s LED screen. You’ll also get a 120Hz refresh rate enhanced by Motionflow XR tech to get even the fastest moving items on your screen a crisp look.

Sony 55-inch Bravia XR X90L 4K Google TV — $1,000, was $1,170

Sony X90L Review
Zeke Jones / Digital Trends

Sony’s X90L is a phenomenal TV that consistently produces high-accuracy pictures with delightful, vibrant colorations. Our X90L review had a lot to say about the TV, especially from a reviewer that had a not-so-spectacular experience with the standard X90. This TV, however, is the “best choice for budget-conscious videophiles.” It includes Dolby Vision, free Bravia Core credits for IMAX Enhanced movies on demand, and intense gaming quality.

Sony 75-inch Bravia XR X93L 4K Google TV — $2,500, was $2,800

The Sony Bravia XR X93L 4K Google TV hanging over a media center in a living room.
Sony

The Sony X93L is another from Sony’s Bravia lineup. It offers a display powered by Mini-LED technology and comes in at 4K resolution. It has more smarts than you’ll find in many smart TVs, with a Cognitive Processor XR that delivers a picture with wide dynamic contrast, detailed blacks, natural colors, and high peak brightness. Sony actually considers this a premium smart TV, and with Google’s smart OS powering things you should have no problem tracking down your favorite movies and shows, even if you access them through various streaming services.

Sony 65-inch Bravia XR A95L OLED 4K Google TV — $3,300, was $3,500

The Sony 65-inch Bravia XR A95L OLED 4K Google TV in a modern-styled living room.
Sony

The Sony A95L is on the higher end of the Bravia XR lineup. It offers immersive depth and lifelike picture quality, as it’s powered by Sony’s Cognitive Processor XR. This processor takes in everything on the screen and remasters it in the blink of an eye, ensuring everything you watch is in high quality 4K. This TV also has Sony’s best color science ever. It has Sony’s widest palette of colors and a breakthrough QD-OLED panel. You’ll be getting all the smarts of the Google TV smart platform as well, which includes access to streaming services and a content management system that makes it easy to find what you want to watch across all of your subscriptions.

Sony 75-inch Bravia XR Z9K 8K Google TV — $5,000, was $5,500

Sony 2022 Z9K 8K mini-LED TV.
Sony / Sony

Sony’s Bravia lineup turns out some seriously impressive screen quality, and with the Z9K you’ll be getting a display powered by Mini-LED technology. This provides a theater-like, immersive experience that’s perfect for family rooms and home theaters. The Z9K interface is powered by Google TV, which organizes your favorite content all in one place. This is also a great TV if you have a PlayStation 5, as Sony has built in features specifically for its popular gaming console.

Other Sony TV deals we love

There’s no reason to stop enjoying Sony TV deals, as they produce a ton of them. Here’s some more that are also on sale at the moment:

  • Sony 43-inch Bravia 3 4K Google TV —
  • Sony 65-inch Bravia XR A80L OLED 4K Google TV —
  • Sony 65-inch Bravia 7 QLED 4K Google TV —
  • Sony 65-inch Bravia 8 OLED 4K Google TV —
  • Sony 85-inch Bravia 7 QLED 4K Google TV —
Andrew Morrisey
Andrew has been writing professionally for more than 20 years and has been writing about tech for three of them. His focus at…
Best Buy TV deals: Save on QLED TVs, OLED TVs, and 8K TVs
The Vizio V-Series 4K TV in the living room.

Best Buy is one of the best places to score a new TV, as the retail giant regularly discounts popular TVs and other home theater equipment. Today’s best TV deals are ripe for the picking at Best Buy, in fact, and they range from QLED TV deals to OLED TV deals with several other picture technologies in between. We’ve rounded up all of the Best Buy TV deals worth shopping right now, and they include discounts on popular brands such as Sony TV deals, Samsung TV deals, LG TV deals, and TCL TV deals, as well as some other options. Read onward for more details, and for a little information on which TV may be best for you. And if you aren't finding what you're looking for at Best Buy you can also check out the current Amazon TV deals and Walmart TV deals.
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Digital Trends Best Black Friday TV Deals

Black Friday hasn’t quite reached us yet, but retailers have already started putting out a lot of Black Friday deals. This is good news if you’re looking for a new TV, as some of the best early Black Friday deals we’re seeing are on TVs. And while there’s plenty out there to choose from if you’re looking for a big screen, we’ve also found a lot to shop if you’re looking for a smaller TV. A 32-inch TV is a good size for dorms, small apartments, or the corner of just about any room, so we’ve tracked down all of the best early Black Friday 32-inch TV deals. You’ll find them below, as well as some information that will come in handy as you shop.
Insignia 32-inch F20 HD 720p Fire TV — $80 $130 38% off

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An Apple TV 4K sits on a media stand.

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