These branded TVs pair the manufacturers’ own display technology and features with built-in Roku functionality, offering buyers more than 450,000 movies and TV shows across 4,500 streaming channels. This has proved to be a popular model, with more than 100 different models of Roku TVs available across the North American market.
“Roku offers TV partners an incredibly easy, efficient, and cost-effective way to build smart TVs that consumers love,” Chas Smith, general manager for
Despite the growth that Roku TVs have seen over the past two years, neither
TCL, one of the first companies to offer Roku TV models, has also benefited from the partnership. In 2015, TCL was the ninth-largest seller of smart TVs in the U.S., but in 2016 it rose to become the sixth largest, which makes it the fastest-growing TV brand in the United States.
“We’ve seen tremendous success with the Roku TV program, and we’re very eager to continue its momentum into 2017,” Chris Larson, vice president of sales and marketing for North America at TCL, said. “Our TCL
We don’t have long to wait to see what Roku plans to offer in 2017, as new 4K HDR
Editors' Recommendations
- Sharp is bringing one of the first OLED Roku TVs to the U.S. in 2023
- Did Roku just upend the midrange TV landscape?
- TCL unveils its latest Roku-powered 5-Series and 6-Series TVs
- Why Best Buy just pulled TCL’s Google TVs from stores
- TCL goes big with 85-inch XL Collection 4K and 8K Roku TVs