Skip to main content
  1. Home
  2. Audio / Video
  3. News

YouTube’s no-nonsense Music app drops the needle straight to the tunes

By
Everyone knows YouTube has long been a destination for music listeners. Look no further than Adele’s recently released single, Hello, which at one point was receiving 1 million views per hour, helping it achieve a near-record 100 million views in just five days. It was a small wonder, then, why it was that YouTube hadn’t yet launched a dedicated music app. Now that service is finally here: As of today, YouTube’s free music-only app is available for iOS and Android, aimed at helping users discover new music — and hopefully drive more of them to subscribe to its recently-launched $10-per-month YouTube Red service.
Recommended Videos

For each song picked to play, the new app searches through over 30 million licensed tracks, artist-created live videos, and even fan films, automatically curating an entire playlist of things to listen to.

Related

“No matter where you start in the app, the music will never stop,” writes YouTube director of product management T. Jay Fowler about the new app in a company blog post, “Every song you play or artist you choose will take you on an endless journey through YouTube’s music catalog. A simple tap and you’re on your way, enjoying your favorite music and discovering new artists effortlessly.”

The new app is an understandable move for the streaming video company which, however inadvertently, created the most popular music streaming service in the world, with hundreds of millions of views tracked for popular videos.

With more and more users using YouTube to find new artists and repeatedly listen to favorite tracks, it’s a good bet that a large number of people will enjoy a free app dedicated to the music experience, especially if it creates less difficulty in navigating between music and non-music on the site.

The company says that “official” songs and videos will come higher up in searches than remixes or fan videos. That said, there is no word yet on how good the music-only playlist algorithm is, and fans will likely be disappointed if they are forced to watch or listen to a myriad of poorly shot live smartphone videos. Given the fact that the company is owned by the largest search company in the world, Google, it is hoped the service has worked out most of the kinks prior to launch.

For people who spend a lot of time listening to music on YouTube, the app will likely be a huge upgrade, if just for the added simplification of search alone. Presently, a search for ‘Fallout’ delivers several hits for the new video game, Fallout 4, well before showing any Fallout Boy tracks, for instance.

The new app offers an “amplified” ad-free experience for 14 days for new users, at which time it hopes users will hate the resuming ads so much they will consider a paid subscription.

The app is now available for iOS or Android

Editors' Recommendations

Topics
Parker Hall
Parker Hall
Former Digital Trends Contributor
Parker Hall is a writer and musician from Portland, OR. He is a graduate of the Oberlin Conservatory of Music in Oberlin…
NFL Sunday Ticket price looks to push more viewers toward YouTube TV
NFL on YouTube TV.

We're still months away from the next NFL season, but we now have pricing information on the next incarnation of NFL Sunday Ticket, the subscription that lets you watch all out-of-market games. The package has left DirecTV's satellite service and will now be available on YouTube and YouTube TV starting in August.

The option to sign up will be available "over the next few days," according to the official YouTube blog. And there's a $100 discount if you sign up by June 6, 2023.

Read more
YouTube gives iOS users another reason to pay for Premium
YouTube Premium on iPhone.

Subscription fatigue is real. But YouTube today just gave more reasons to pony up a few bucks every month for YouTube Premium, especially if you're on iOS. The big selling point for Premium, which costs $12 a month, is that you'll get rid of ads on your YouTube experience. That's worth it in and of itself. But you'll also get the ability to play videos in the background, download for offline viewing, and a subscription to YouTube Music Premium.

The new stuff adds on to all that.

Read more
YouTube TV now available as a bundle with Frontier internet
YouTube TV on Apple TV.

Customers of internet service provider Frontier can now get YouTube TV through their plan, and at a slight discount for the first year. Frontier's fiber internet customers can get $10 off YouTube TV for the first 12 months, making the country's leading streaming TV service $63, plus tax. And those who have the current Frontier TV service will get $15 off for the first 12 months. It'll be bundled with Frontier's Fiber 1 Gig service, which costs $70 a month.

The idea is that instead of paying one company for cable TV and internet, you can now pay one company for streaming TV and internet. And it's not the first time the two companies have teamed up — they had a $10 discount deal in 2021, too.

Read more