Rihanna has released a 9 minute pair of new music videos for her latest single Work, featuring Canadian rapper Drake.
The first video for the dancehall inspired track features a room full of groovy island dancing, and a good amount of bumping and grinding between the two pop superstars. The second video, which starts around the 4 minute mark (fair warning, NSFW due to wardrobe) features Drake on a couch in a pink room while Rihanna dances.
While it is weird to see two music videos for an identical song, the pair were likely forced to craft both because of the more risqué nature of the second video — whose wardrobe choices and more intimate nature will likely keep it from many younger audiences (if their parents have anything to say about it).
The first music video pays tribute to Toronto’s Caribbean ties, even going so far as to showcase famed restaurant The Real Jerk in an opening shot. It was directed by former Sean Paul collaborator Director X, while the second half was directed by Tim Erem, who has done music videos for Major Lazer and Tove Lo, among others.
The lead single off of Rihanna’s recent release ANTI, which was accidentally leaked by Tidal a few days early, Work debuted in the Billboard top ten list, and has reached as high as number four on the charts. Rihanna’s camp likely hopes that the new pair of videos will boost the popularity of the new single.
The pair have a history of working together, having released two singles, 2010’s What’s My Name and 2011’s Take Care, before taking some musical time apart. But with the success of this most recent single now eclipsing that of all of their previous collaborations, the pair will likely continue to work together — pun intended — in the future.
