Skip to main content

Why is the Pixel’s camera so good? Google explains it, and what’s next

Best products 2016 pixel
Last year, DxO Mark named the camera inside the Google Pixel the best smartphone camera yet — and new insight from Alphabet is showcasing just where the tech behind that camera camera from, and where it’s headed next. In an article for the Graduate Series exploring the tech that comes out of the X research division, Google says the camera tech inside Pixel was actually initially intended for Google Glass.

The tech, called Gcam, was first sparked in 2011 when researchers began looking for a high-resolution camera that could still fit inside a pair of eyeglass frames for Google Glass. Since adding a giant camera on the side of the glasses was out of the question, the team instead started looking at computational photography.

Recommended Videos

Instead of taking a single image on a large high resolution sensor, Gcam takes several images on a low-resolution sensor and, by merging them together with software, creates a high resolution image — or at least an image that can compete with the typical smartphone camera. The team, lead by Stanford Computer Science faculty Marc Levoy, called it image fusion and the feature launched in Google Glass in 2013.

Creating a small camera didn’t just introduce problems in resolution, however — a smaller lens captures less light, so photos from the lens small enough to hide in Google Glass was also a pretty poor low light performer. Merging the photos helped correct that. But the team next looked at getting more from the tiny camera using high dynamic range, a technique merging multiple images at different exposure levels together to create a wider range of light and detail. HDR+ then launched as an Android camera app for Nexus 5 (and later 6) in 2014.

The computational photography behind the Google Glass camera and HDR+ is now inside the Google Pixel, as well as the Google Photos app, YouTube, and Jump, a virtual reality device. The feature makes the lens blur setting inside Google Photos possible while the same program is piecing together 360 videos for Jump.

Levoy says that it took five years to get the Gcam software right before it launched in the Pixel smartphone. Since the system relies heavily on software, when users started complaining of lens flares, the team launched a firmware update for the software to automatically detect and remove it.

So what’s next for the tiny camera that started in Google Glass and now covers multiple products? The software-focused camera system could be getting a boost based on artificial intelligence. “One direction that we’re pushing is machine learning,” Levan said. “There’s lots of possibilities for creative things that actually change the look and feel of what you’re looking at. That could mean simple things like creating a training set to come up with a better white balance. Or what’s the right thing we could do with the background  —  should we blur it out, should we darken it, lighten it, stylize it? We’re at the best place in the world in terms of machine learning, so it’s a real opportunity to merge the creative world with the world of computational photography.”

Whatever’s in store for the next variation, the success of the Pixel likely sets that bar pretty high.

Hillary K. Grigonis
Hillary never planned on becoming a photographer—and then she was handed a camera at her first writing job and she's been…
Google Pixel Watch 2: rumored price, release date, news, and more
Google Pixel Watch with two different strap styles.

Google is a brand that we all know and either love or hate. Aside from being the company behind many web services, Google has done quite well with its Pixel smartphones — with the latest being the Google Pixel 7 family. In 2022, Google also released its first smartwatch, the Google Pixel Watch, though it received mixed reviews overall.

We’re expecting Google to release a follow-up to the Pixel Watch sometime this year in the form of the Pixel Watch 2 and, hopefully, it will improve upon what was already established with the original.

Read more
The Google Pixel Watch is finally getting a long-awaited feature
Daily steps shown on the Google Pixel Watch.

The Google Pixel Watch has been routinely adding new features for owners to enjoy ever since it first launched last year, and now it appears that it'll be getting a long-requested health feature.

Spotted first on Reddit, it seems like the Pixel Watch is now able to track blood oxygen levels (SpO2.) SpO2 tracking is a pretty common health feature on most other flagship smartwatches like the Apple Watch and Galaxy Watch, so the fact that it wasn't included at launch on the Pixel Watch made it feel like it was missing a major feature.

Read more
Google can create the perfect Pixel phone — if it changes one thing
The Google Pixel 7 and Pixel 7a held in a person's hand.

A new Google Pixel A-series has launched, and it's sure to make reasonably priced phones quiver in their boots. The Google Pixel 7a introduces new features for the A-series, including a 90Hz refresh rate, the highest megapixel count ever on a midrange Google phone, and the Tensor G2 processor. It's a solid smartphone, and it puts up a good fight against a number of similar devices — including the Samsung Galaxy A54 and even the flagship Google Pixel 7.

But the fact that it's able to stand up against its flagship brethren highlights a concern -- the price. The Pixel 7a costs $499, which is only $100 away from the Pixel 7. That small disparity means there's a big gap underneath the Pixel 7a for another phone. The $349 Pixel 6a helps to fill some of that gap, but it's not enough. It's time Google embraced the budget phone market by creating a Pixel phone for those who want a truly cheap smartphone with the Pixel name. Not convinced? Let me make my case.
A budget Pixel would be good for everyone

Read more