The familiar sticker option inside stories now has a GIF option alongside existing choices like location, time, and weather-based graphics. Tapping on the GIF icon will take users to a searchable GIF sticker library without leaving the Instagram app. From there, users can find an animated sticker by looking at trending graphics or using the search tool to find something more specific.
“From bouncing letters and twirling hearts to dancing cats and pizza in space, these animated stickers help make any photo or video funny, interesting or creative,” Instagram wrote in its announcement post.
While users can already use GIFs on Instagram if the file is first converted to an MP4 video file, the new feature brings GIF integration directly to Instagram Stories. The change eliminates the need to use Giphy’s separate app to convert a GIF to video — at least for sharing inside of Stories, anyway. The platform has been testing the option for using GIFs inside of Stories since at least November.
The moving stickers are rolling out now, but Instagram will soon be bringing another feature to stories — sharing content in the original aspect ratio. Like when sharing a non-square image to the Instagram feed or inside Instagram Direct, soon, inside Stories, users can pinch and pull out to return the photo or video to the original aspect ratio, rather than conforming all shots to the stories vertical format. When uploading a horizontal image or video, the empty space will be filled with a colored background.
“In the coming weeks, we’re also rolling out the ability to upload photos and videos of any size to your story — so you never have to lose part of a photo or cut a friend out of a group video,” Instagram said.
The GIF stickers are available with Instagram version 29 for both iOS and Android users while Instagram doesn’t yet have an exact date for the multiple aspect ratio compatibilities.
